Queue Makes the Grade at Columbia College
 

Everybody remembers their first portfolio. At the time, you think it’s chock full of groundbreaking work, but in retrospect it was really just a hot mess. Last Friday, Queue was lucky enough to help combat this trend of terribleness at Columbia College.
 

Senior Art Director Dave Carlson and Senior Copywriter Mike Baroni were invited to judge the final presentations of students in Columbia College’s Advertising Art Direction class. Students were tasked with choosing a random product out of a bag, then writing, art directing and presenting a full-blown campaign that included print, digital and promotional elements.
 

Read more »

Utopia LabsUtopia Inc. celebrated the launch of Utopia Labs with ribbon cutting ceremony and a preview of the first ever data demonstration center in the SAP® ecosystem showcasing a variety of data solution simulations.

Utopia Labs features an SAP landscape running fully in the Cloud and includes ECC 6, SAP Business Objects™ Data Services software, Information Steward, BW/BI, HANA, Mobile applications, ILM, Enterprise Portal, MDM/MDG, Sybase® Unified Platform. It provides demonstrations of “creation to archival” processes and data governance.

Working within Utopia’s cross-functional team, Queue helped develop Utopia Labs branding, conceptual layout, interior merchandising systems and communication platforms.
Read more »

For a brief shiny moment, Steve Jobs showed the world that America was a magical place of infinite commerce & technological possibility. He did so with verve, style and an unprecedented focus on simplicity. His legacy is the challenge to dream a little bigger, to execute that dream with excellence and not let the world become ordinary and grey without him.
- We are inspired by his legacy.

Ross D. Vangalis, President

The MarCom Awards is an international competition for MarComm agencies involved in the concept, writing and design of marketing and communication programs and print, visual and audio materials. Queue was awarded the 2010 Platinum award for our National Beef Wet Blue Leathers Ad Campaign. Learn more about it here.

 

Queue is excited to announce that Chris McNally has joined our team as Vice President of Business Development!

 

Chris’ expertise includes over 15 years in consultative sales and marketing for a wide breadth of industries, including financial services, CPG, adult beverage, hospitality, automotive, home improvement, sport and best-in-class b2b programming. His primary focus at Queue will be developing new business, along with client-solutions that will ensure a positive ROI.

 

“I look forward to delivering a wider breadth of services and talent to my current relationships,” said Chris. “I’m excited to share my unique market knowledge with the Queue Crew; delivering better results for clients like National Beef, ACH Foods, TCBY and Barilla!”

 

Clients Chris has partnered with include MetLife, Kraft, Gallo Wine, Discover Card/DFS, Ace Hardware, Schutt Sports, Dearborn National and Scotts Lawn Care.

 

Chris loves getting in queue for anything at Manny’s Deli in Chicago.

 

According to recent Census data, the purchasing power of Hispanics will surpass $1.4 trillion by 2013. Furthermore, according to Mintel, Hispanics spend a greater share of their total house income on the food and beverage category – 16% vs. 13.4% for non-Hispanics.

Did you know:

  • Latino Facebook users grew 167% from April 2010-April 2011. General market grew only 21% *
  • 54% of Latinos regularly use Facebook (vs. 43% General Market) ++
  • 63% of Latin women who regularly access social networks do so in order to look for recommendations on products and services before making their purchase decision
    • Of those women, a staggering 70% say there is a higher chance of purchasing a product when it is recommended +++
    • 87% of Latina women access Facebook on a weekly basis. Of those, nearly 25% have made a purchase based on comments or recommendations +++
    • 50.6% of Latino Facebook users prefer English
    • 12% of Hispanic adults access social networks from their mobile phones+
    • 59% of US Latinas trust brand/product comments on social networks more than traditional ads (Sophia Mind Survey, 2010)

Read more »

Founded by MarComm professionals over a decade ago, The Communicator Awards is the leading international awards program honoring creative excellence for Communications Professionals. This year, Queue snatched up two of these coveted beauties.

We won the 2011 Award of Excellence in Packaging for our makeover of the Palermos Frozen Pizza brand. We also picked up the Award of Excellence in Interactive Design for our refresh of the Mazola website.

 

Fiat Spain has launched a new app called Fiat Street Evo. It recognizes traffic signs and transforms them into features of the new Punto Evo, a car that’s targeted to a younger, more tech-savvy crowd. The app recognizes traffic signs as if they were QR codes, associating each sign with a feature directly related to that sign. For example, a STOP sign will tell the user all about the new breaking system, a CURVE AHEAD sign will tell the user that the car has an intelligent lighting system that guides you in curves. The list goes on with every feature of the car. Pretty cool stuff, and incredibly successful, as you’ll see at the end of this clip.

http://youtu.be/zomopCe-DGA

 

Finally! After weeks of anxiously awaiting the arrival of Queue Brewmaster Kevin Brotz’s glorious Queue Brew, we were able to sample the glorious, golden goods. But first, we needed to create the label. Dave Carlson, Art Director extraordinaire, designed a label inspired by the Queue Crew, with images of our team interlaced with our brand standards, and Kevin’s brewing company, Square One Brewhaus.

Next, they slapped on the labels and popped open the bottles to sample the brew. It was clean and bright, with a hint of orange that made it perfect for summertime sipping. Good beer and good times. That’s Queue for you. Check out more in this video.

 

 

 

Queue Brewmaster extraordinaire Kevin Brotz, along with his nimble ‘assistant’ Dave Carlson, have bottled the inaugural Queue Brew in honor of Chicago’s Craft Beer Week! They brewed up the first batch in mid-May, and bottled last week, so the delectable concoction should be ready for a sipping session in a couple of weeks. They took the time to document the tedious bottling process in the latest of Queue’s videos. http://on.fb.me/lduaGr

Cheers!

 

Sign up for our newsletter!

 

Follow us on:
Facebook
Linkedin
Twitter
Contact info:
29 LaSalle Suite 930
Chicago, IL 60603

p 312.564.6000
f  312.564.6007
e info@in-queue.com
Join our mailing list: Close Button
Get Connected