Are you building a better Queue?
Services > Integrated

Integrated Services:

Brand refreshes
Brand launches
Brand product introductions
Seasonal equity campaigns
Multiple brand events
Sales programs
Research
Media
Creative
Experiential
Shopper Marketing
Digital
PR
Social Media

Team with Queue for strategies that win.

Consumers are relying on you to learn how to engage with your brand at home, in stores and online – all the points of the path-to-purchase. Queue will work with you to make every aspect of your marketing communications work. We will address the new realities of today’s marketing environment through creating a pipeline to success. Together we can build growth while engaging your brand queue to build your brand queue-munity™.
    Are you:
  • inspiring consumers?
  • enhancing perceived value?
  • taking market share from competitors?
  • boosting market share through creative innovation?
  • delivering ethical and sustainable consumer needs?
  • motivating purchase in-store?
  • increasing basket share with big ideas?
  • creating integrated marketing plans?
  • building loyalty?
  • building digital Queue-munities through digital strategies that integrate with traditional media?
Services > Integrated
How are you defining your brand?
Services > Branding

Brand Design:

Logo design
Packaging design
Multi-channel packaging segmentation
Packaging structure
Visual merchandising
Multicultural branding

Brand Refreshes:

Innovation & ideation
Brand positioning
Name development
New product concept launches
Environmental design

Brand Discovery:

Global brand identity systems
Ethnographic research
Awareness, attitude and usage tracking
   studies
Focus groups
Qualitative/quantitative research

Queue can help you choose wisely.

Consumers are demanding more of brands, reshaping markets into new opportunities. As marketplaces become more complex, we work hard to focus on what really matters – helping brands grow.

We chart fresh paths to these marketplaces by offering innovative thinking, powerful insights and killer creative that keep brands engaged; delivering brilliant results.

For us, the brands that stand out are the brands that stand for something. They flourish because they’ve made a connection to their category and, more importantly, to the lives of their queues.

We provide design communication that intimately connects with these queues, driving the success of our clients.
    Does your brand:
  • inspire consumers?
  • enhance perceived value?
  • improve purchase decisions?
  • defend market share in a high-risk economy?
  • take market share from competitors?
  • boost market share through creative innovation?
  • reduce costs of brand design strategy?
  • deliver ethical and sustainable consumer needs?
Are you engaging Queues?
Services > Promo
Services > Promotions

Promotional/Shopper Marketing:

Retail programs
Channel programs
Shopper programs
Mobile programs
Street teams & sampling
Online promotions
Direct response
Point-of-purchase
Sweepstakes & contests
Multicultural programs
Sponsorship programs
Experiential programs
Street teams & sampling
Sales programs & training
Trade shows
Radio

Research Analytics:

Planning
Media buying
Measurements & analytics
CRM
In-store audits

Queue will capture and keep your audience.

Consumers are barraged with choices at-shelf. To capture that ever-elusive purchase consideration, brands must examine the path-to-purchase holistically in order to deliver a more effective route to success.

We believe that when brands express excitement while promoting genuine value in their marketing message, they drive engagement with the queue.

Brands that promote effectively get noticed. By providing more powerful solutions to entice and excite the queue, we deliver superb results for our clients.
    Do your promotions:
  • motivate purchase in-store?
  • boost basket share with big ideas?
  • drive shopper queues?
  • create integrated marketing plans?
  • increase penetration?
  • drive trial through multiple channels?
  • build loyalty?
  • generate repeat purchase within the brand’s Queue-munity™?
Services > Promotions
Are you creating Queue-munities?
Services > Digital

Digital Services:

E-marketing & media
Social marketing
Viral programs
Database-driven web apps

Development:

Web 2.0
  (rss, wiki, blog, narrowcast, mobile, etc.)
Webcast/podcast placement & sponsorships
Virtual events
Multimedia marketing
  (mobile marketing, video messaging, mobile video content)
User-driven content development &
  management
Website & microsite development
  (flash AS2, AS3, HTML, javascript, ajax, xml, xhtml, css)
Back-end system integration
  (SQL, asp.NET, php)
Search engine optimization

Queue will keep the conversation going.

It’s not enough to have a following on your website. Brands need new strategies to their migrating audiences. They need to engage with these communities to build them into brand Queue-munities.

Creating Queue-munities is a good thing – they’re filled with fans who are ready and willing to engage with your brand. They’re ready to share, put your ideas to work and purchase your product or service.

Social Queues

Facebook, Twitter, FourSquare. These are the tenets from which Queue-munities flow. We help clients to craft content to get people talking about your brand. We can help you embrace the social networks of today to build the brand Queue-munities of tomorrow.
    Does your digital branding:
  • increase your brand’s queue share?
  • build digital Queue-munities through digital strategies that integrate with traditional media?
  • enable the queue to find you through SEO, PPC, CRM and social networking?
Services > Digital
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Contact info:
820 West Jackson, Suite 350
Chicago, IL 60607

p 312.564.6000
f  312.564.6007
e info@in-queue.com
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